November 30, 2022


Who is Business

David Hogg launching pillow enterprise to ‘put MyPillow out of business’

2 min read

Parkland school capturing survivor and gun control advocate David Hogg ideas to start his have pillow business with the aim of competing versus embattled bedding organization MyPillow.

Deepak Chopra holding a microphone

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The plan was posed to Hogg, 20, in a tweet from entrepreneur William LeGate on Thursday that questioned regardless of whether the duo must start a pillow business to “put MyPillow out of business enterprise.”


The CEO and founder of MyPillow, Mike Lindell, is a vocal supporter of Donald Trump and has regularly promoted false claims of fraud about the 2020 presidential election.

“Mike the ‘my pillow guy’ … This pillow combat just bought very genuine,” Hogg tweeted on Thursday.

Although it may well have at first seemed like a joke, Hogg later said that he was critical about the organization undertaking. He tweeted a listing of ambitions for the long run firm, which included supporting progressive results in and using the services of formerly incarcerated People.

“The web site will be up in a pair months we are quite substantially in the early phases proper now,” Hogg reported. “But we truly are accomplishing this if you have neat title concepts dm me- we believe we have 1 but we are continue to open.”

Hogg grew to become a domestic identify in 2018 soon after a university capturing at Marjory Stoneman Douglas Higher Faculty in Parkland, Florida, the place 17 people today were killed. Hogg has since become an outspoken advocate for reforming gun regulations and joined numerous of his classmates in the founding of March for Our Life, a college student-led gun control group.

LeGate also tweeted about the undertaking, inquiring any US-primarily based manufacturers with expertise creating pillows to arrive at out to him.

Lindell informed NBC News past month that “a team has attacked my distributors” and that retailers identified as him stating they had been threatened with “a boycott if they never comply” and drop his goods. Significant chains these as Bed Tub & Outside of and Kohl’s dropped MyPillow items amid backlash to Lindell’s outspoken assistance for election fraud conspiracy theories.

The MyPillow Twitter account was suspended just after Lindell tried to use it when his individual personal account was banned in excess of fake claims. Twitter confirmed to NBC information on Monday that the corporate account was taken off for a violation of Twitter’s “ban evasion coverage.”

Lindell did not promptly answer to a request for remark from NBC News.

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