JetBlue had already created a beloved business class product with Mint but vowed to step it up a notch on its transatlantic routes when the European expansion was first announced.
The product would have to stand up to legacy competitors on the London route while still living up to its promise of lowering fares across the market. JetBlue will have no shortage of tough competitors as the New York-London route is among the most lucrative in the world and earned British Airways over $1 billion alone.
Five carriers connect New York and Boston with London including British Airways, American Airlines, Delta Air Lines, Virgin Atlantic Airways, and United Airlines, each with their own tried-and-true business class products.
But you won’t need a passport to fly in the new suites just yet as the product will first debut on the New York-Los Angeles as early as June.
Here are the coolest features of JetBlue’s new Mint business class suites.
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1. Every seat is a window and aisle seat: The cabin is arranged in a 1-1 configuration offering passengers direct aisle access with no seat neighbors.
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The current Mint product is split between paired and single seats, with the latter known as the “throne” seat.
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But JetBlue told Insider that privacy was among the key requests that customers had when collecting feedback. That’s why all suites are private with their own closable doors.
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Plus, the angle of the seat means that passengers’ heads perfectly positioned to gaze out of the window should they want more natural entertainment.
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2. The entertainment screen can be used throughout the entire flight: Most business class seats with extendable screens require them to be stowed during takeoff and landing but JetBlue made it so that screens can stay out for the entirety of the flight.
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Passengers can start a movie at the gate and keep it playing with no interruptions.
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JetBlue also plans to offer satellite WiFi that can similarly be used from gate to gate.
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3. There’s no need to unpack your phone charger: A wireless charging pad is offered at the seat for easy and cordless device charging.
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Newer devices with wireless charging capability can use the pad while older devices may need an attachment to make their phone compatible.
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But those that still need the plug can use one of the multiple 110v AC outlets or USB charging ports located around the suite.
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And for those who don’t like loose cords, a cord wrap is also available.
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4. There’s a desk-like drawer to store a laptop: Business travelers or those wanting to browse the internet now have a handy place to keep their laptop.
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Located under the in-flight entertainment screen is a small compartment that pops out with the press of a button.
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It can hold laptops with screens of up to 13 inches.
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5. The seat is actually a mattress: JetBlue partnered with Tuft & Needle to create the seat using adaptive foam.
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When it’s time to go to sleep, no additional setup is needed and passengers can just throw on the pillow and blanket that’s left on their seat at boarding.
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The blanket also comes with a “foot nook” pocket to make sure even the feet of the tallest person in the cabin stays under the covers. It’s one of the updated amenities JetBlue introduced in its Mint service update.
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6. There’s hidden messaging abound: JetBlue’s newest aircraft are starting to feature subtle homages and hidden messaging in interesting places.
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The lid to this storage compartment, for example, features a Morse code pattern.
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And the shade for this lamp is meant to resemble New York City concrete, as in the “concrete jungle.”
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It’s a trend that started with JetBlue’s new Airbus A220.,
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The lavatories on the new jet feature New York City-style subway tiles…
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And the galley walls feature Morse code.
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7. Control your own mood lighting: A concrete lampshade isn’t the only interesting feature of the lamp as the lighting can also change colors.
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Passengers can control the mood lighting via the suite’s control panel.
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8. Residential feel: JetBlue sought to give the suites a more “at-home” feel since the goal of Mint is to make passengers feel like they’re in their homes despite being miles above the Earth’s surface.
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That’s why the suite features residential touches like wood grain finishes.
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9. Some seats are as big as a New York City studio apartment: The first two suites in the cabin will be a larger product known as the “Mint Studio.”
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It will feature more storage space and an extra seat for a traveling companion to use while the seat-belt sign is off.
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The extra seat comes with its own tray table so companions can share a meal, get work done together, or play a card game, for example.
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And when it’s time to sleep, the extra seat offers more room to stretch out.
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